It’s no secret that when it comes to winning instructions, competition between estate agencies is fierce.
But when the day-to-day running of your agency alone is so time-intensive, it can be difficult to invest in areas that can help you dominate your market.
This is where building out a robust tech stack can help.
Whether it’s interacting with clients, handling properties, managing compliance or conducting thorough inspections, there are a number of solutions out there that agents can make the most of.
Imagine a system where electronic signatures are a breeze, and where every customer interaction, from the first hello to the final handshake, is meticulously organised. Picture a world where marketing isn’t just a shot in the dark but a targeted strategy, and communication flows smoothly. Inspections that are so straightforward that they seem like a formality. Transactions so seamless they redefine efficiency…
The good news is that the right tech tools can make this a reality for your agency – but only if they work in harmony.
Otherwise, as you move from one to the next, you’ll find yourself repeating data-entry, cross referencing between platforms, and having to double-check information to make sure you don’t miss something important.
The team at Street Group knew this just wasn’t good enough – so have made it possible to not only cherry-pick the tech solutions that work best for your agency, but to seamlessly integrate them into Street.co.uk’s award-winning CRM platform.
Through Street Group’s Open API, your agency’s technology solutions will not only do their job well, but talk to each other to eliminate frustrating double data-entry and save you valuable time.
You see, Street.co.uk is more than just a CRM – it’s a complete ecosystem that changes the way agents operate. Beyond its core proposition as a standout CRM developed and maintained in the UK, Street.co.uk provides a truly expansive suite of market-leading solutions for the modern agent, giving agents a significant edge in a competitive market.
So, if you want to lead the way in your market and show that your agency isn’t just keeping up, but setting the pace, take a look at these game-changing, and more importantly, integration-ready, pieces of tech for your agency stack.
8 technology solutions every agency needs
- CRM
- Lead nurturing
- Electronic signatures
- Marketing
- Social media management
- Communication
- Inspections
- Transactions
1. CRM – Street.co.uk
What is it? Street.co.uk is a multi-award-winning CRM, built with bleeding-edge technology that no other agency software offers. Street.co.uk’s next-generation sales and lettings CRM is designed to deliver transformational success – helping agents become radically productive, stay well ahead of the curve and dominate their market by offering an impressive client experience.
Why is it important? With Street.co.uk, agents can…
- Save hours of time with innovative AI content generation tools for property descriptions and emails
- Forget about admin tasks and focus on the more important things through clever automation
- Delight customers with client-facing apps for total transparency and modern communication
- Win instructions hands-free 24/7, and identify more valuation opportunities through award-winning on-market data
- Conduct seamless property appointments and streamline internal processes through the Street Agent App
- Sell and rent properties faster with live progression trackers
- And so much more!
Street.co.uk combines the most advanced technology, seamless workflows, and an unparalleled user experience to help propel agents forwards, not hold them back.
2. Lead nurturing – Spectre
What is it? Spectre is a platform that helps agents nurture leads through automated, personalised marketing campaigns.
Spectre supercharges agents’ marketing efforts with targeted tools like:
- Fully designed, high-quality postcards, created in seconds
- The ability to automatically bring past withdrawals back to market with The Vault
- AI content creation
- Digital property reports to wow vendors and capture leads
- On and off-market prospecting
- Anniversaries – letting agents automatically re-engage past purchasers.
Why is it important? Lead generation and nurturing is crucial for agents looking to grow their market share. Agents may not always win first instructions, so nurturing properties at key times (such as when they’ve had to make a reduction to their price) by using Spectre’s triggers at immediate, 3, 4 and 6 week intervals, can help you gain trust with these vendors – and win the instruction.
3. Electronic signatures – Xodo
What is it? Xodo is a tool that allows documents to be signed electronically.
Why is it important? In the bustling agency world, time is money. Agents using Xodo can speed up the signing process, ensuring deals are concluded faster and more efficiently. It eliminates the need for in-person meetings just for signatures, making transactions smoother and more convenient for both agents and clients.
4. Marketing – MovePal
What is it? MovePal is a marketing automation tool designed for the estate agency industry.
Why is it important? It enables agents to automate and tailor their marketing efforts, ensuring they reach the right audience at the right time. This precision helps in generating quality leads and elevates the agent’s market presence.
5. Social Media Management – Auto.social
What is it? Auto.social, available via Spectre, is an industry-specific social media tool that allows estate agents to create branded, visually engaging content for Instagram and Facebook, and automate their post frequency – for total efficiency.
Why is it important? In today’s digital age, social media is a crucial platform for reaching out to potential clients. Auto.social helps agents create impactful, targeted social media campaigns, enhancing their online presence and connecting them with a larger audience.
6. Communication – Embryo
What is it? Embryo helps you to sync your Outlook emails directly into your Street.co.uk CRM.
Why is it important? Clear and efficient communication is key in estate agencies. See a real-time history of all your client conversations in one place, save hours of manual data entry, and give your team the context they need to close more deals with Embryo.
7. Inspections – Inventory Base
What is it? Inventory Base is a powerful tool designed for creating and managing property inventories and inspections.
Why is it important? Conducting thorough inspections is essential for maintaining property condition and settling disputes. Inventory Base streamlines this process, ensuring inspections are detailed and documented, protecting both the agent and their clients. It has a range of built-in templates for many of the common inspections and checklists you need.
8. Transactions – Gazeal
What is it? Gazeal is a platform aimed at streamlining and securing the property transaction process.
Why is it important? Transactions are the culmination of the agent’s efforts. Gazeal helps in making this process transparent, faster, and more secure, reducing the risk of fall-throughs and increasing client satisfaction.
We’ll let you in on a (not so secret) secret
In the estate agency world, managing multiple solutions can be daunting. As we’ve mentioned, agents face the constant challenge of toggling between various platforms for different needs, whether that’s electronic signatures,, marketing, communications, inspections, lead nurturing, transactions, or social media management.
They’re all important parts of the agency puzzle, but juggling them separately can lead to inefficiencies, errors, and a fragmented way of working that won’t do agents any favours. So, now we’ve highlighted the best tools for the job, you may be wondering how impossible a task it will be to integrate all these diverse systems – do you have the time, resources, and technical expertise?
Fortunately, you don’t need it.
Thanks to the team at Street Group, many of the solutions we’ve been discussing – from Xodo to MovePal and Embryo to Inventory Base, are all directly integrable through Street.co.uk’s platform.
These integrations represent a huge leap forward in proptech, offering agents a simpler and more efficient way to manage their day-to-day. With Street.co.uk, all the moving parts of an agency tech stack can come together, enabling agents to provide faster, more reliable, and more comprehensive services.
In the end, it’s about making the agent’s life easier and their business more successful. Street.co.uk isn’t just changing the game, it’s redefining it, and Inventory Base is proud to be a part of that change.
Learn more about Inventory Base’s integration with Street.co.uk or visit Street.co.uk Integrations to see more of what’s on offer.